the Studio - Beni Ouarain rugs

Nestled in the Middle Atlas Mountains of Morocco, the village of Beni Ouarain is home to one of the most renowned Berber rug-making traditions. The artisans of this region have perfected the art of weaving over centuries, creating rugs that are both minimalist and deeply symbolic. Characterized by their geometric patterns and neutral tones, Beni Ouarain rugs are woven using exceptionally soft, high-quality wool sourced from the local sheep, known for their thick and durable fleece. This natural wool, combined with traditional hand-weaving techniques, results in luxurious, long-lasting rugs that embody both warmth and authenticity.